Research Database

Sustainable Competitive Advantage at Federal Express

A 4 page paper examining competitive advantage at FedEx. Harvard's Michael Porter has maintained for 25 years that the primary source of competitive advantage lies in choosing to compete in ways that competitors do not, and FedEx certainly has done that with its acquisition of Kinko's. With its unfolding remote printing services, FedEx is positioning itself to encourage customers to ship less paper in ways that can allow FedEx to profit from the shift. Bibliography lists 3 sources.

Can Knowledge Give a Company a Competitive Edge?

The phrase “knowledge is power” is often used and usually taken to be true. If this is correct then the use of knowledge by an organization should help create a competitive edge or competitive advantage. This 11 pages paper explores the use and development of knowledge, how it can help and uses a case study to show how knowledge can be the source of a sustainable competitive advantage. The bibliography cites 8 sources.

Changes In The Retail Music Industry

A 4 page paper that responds to four issues: how has the composition of the industry changed since 2003; what impact do stakeholders have on the industry; how to gain a competitive advantage; and whether or not a sustainable competitive advantage is possible. Bibliography lists 4 sources.

American Express Card Case Study

A 5 page paper that is based on a Harvard Business School case study. The writer discusses the principles of brand and product management, how marketing analytics has given the company a sustainable competitive advantage and what risks face the company with recommendations. Bibliography lists 1 source.

Complexity Theory And Management

This 14 page paper has several sections beginning with a brief overview of complexity theory and general comments on this theory and management. The next section discuses the factors involved in creating a sustainable competitive advantage, such as focusing on core competencies, cross-functional teams, ordinary and extraordinary management. This is followed by a discussion on managing knowledge and intellectual capital. The last section comments on three management styles that may be useful for future organizations as they deal with change. Bibliography lists 10 sources.

The Pharmaceutical Industry

This 4 page paper is written in two parts. Using GlaxoSmithKline as example the first part of the paper discusses the key to success factors for pharmaceutical companies and which of the success factors can be transferred to generic drug manufacturing companies. The second part of the paper discusses what lessons can be drawn from the development of sustainable competitive advantage for other companies outside the pharmaceutical industry. The bibliography cites 3 sources.

Competitive Analysis of Ryanair

This 15 page paper is based on a case study provided by the student, and examines the competitive position of Ryanair in 1999. The first part of the paper looks at the competitive advantages that the company has been able to develop, and discusses the way that value is added. Second part of the paper discusses whether or not the competitive advantages are sustainable and identifies the most likely competitor. The bibliography cites 5 sources.

Joint Ventures, Knowledge Acquisition and Strategy Theory

This 21 page paper considers different influences on sustainable competitive advantages gained as a result of knowledge acquisitions through international joint ventures. Concepts discussed include the way competitive advantages are gained, tools used to help with strategy decision making, as well as influences such as risk, culture and non rational factors. The bibliography cites 14 sources.

The Competitive Advantages of Burberry

This 6 page paper looks at the different sources of competitive advantage in the luxury firm Burberry. The company, which competes using differentiation as its main source of competitive advantage, has a number of advantages including, but not limited to aspects such as brand value, internal design resources and the approaches to marketing. The paper examines the sources of competitive advantage and considers how they may be using the future. The bibliography cites 6 sources.

Competitive Advantage

This 5 page paper discusses different aspects of competitive advantage: what it is and how companies can gain a competitive advantage. Porter's description of creating a competitive advantage is offered along with very recent comments from other experts. The advantages and disadvantages of acquisitions and mergers are also discussed. One illustration is included. Bibliography lists 5 sources.

Global Data Security

A 12 page paper that begins with a report of electronic security breaches, followed by a discussion of the global security market and trends within that market. The essay then introduces a global security company and outlines a business unit structure and a geography matrix map, which is limited, and discusses how the company can gain a sustainable competitive advantage. Using health/medical data and information, the writer discusses concerns in the global security industry with comments about the U.S., UK, Australia, Canada and New Zealand. The writer then makes a recommendation for the global security company in terms of greater global expansion. Bibliography lists 11 sources.

Identifying & Sustaining Competitive Advantage in the International Airline Industry

A 15 page paper discussing marketing in a global context, particularly as it applies to the airline industry. Business theorists and writers have been saying for a while that the emergence of the global economy both is and will be such that business has never known before. Competition has increased to nearly cutthroat levels in all affected industries, but few as exemplified in the airline industry. Porter's Five Forces Model is a relatively old approach to market analysis, but it lends structure to that analysis as no other model. That approach is fully discussed in this paper, as are specific issues of sustainable competitive advantage and the advisability of maintaining one global brand as opposed to tailoring brand qualities to specific populations. Bibliography lists 22 sources.

The Competitive Advantage of a Global Logistics Network

This 6 page report discusses setting up a global logistics network in order to gain a competitive advantage in both sales and production. Implementing a global logistics network offers significant benefits leading to increased competitive advantages. The ability to reduce the uncertainty of transportation, sales, and manufacturing by tracking the movement of goods and updating the information continuously allows any organization to better manage exceptions and problems, as well as reducing the number of production mishaps or materials allocations and supply. Bibliography lists 4 sources.

Human Resource Roles In The Workplace

A 6 page paper. Human resource management has changed a great deal over the last two decades. It is now more strategic and can be seen as a competitive advantage for the organization. This essay discusses a number of issues like work/life balance, flexibility, helping the parent of children with emotional problems, workplace branding, work/family border theory, boundaries, and competitive advantage. Bibliography lists 11 sources.

Marketing Cellular Telephones in Bolivia

A 16 page paper discussing moving ahead with cellular service in a nation that does not yet have full standard telephone coverage. Bolivia is not yet at a point that a cellular provider will instantly profit from investment in the country, but it is committed to building the economy to a sustainable level that will allow the country to join with South America's other prosperous nations. The cellular provider first entering Bolivia will have decided competitive advantage over all those that are sure to follow. Bibliography lists 8 sources in 17 footnotes.

Apple; Loosing and Regaining Competitive Advantages

This 14 page paper examines Apple; founded by Steve Jobs and Steve Wozniak, looking at h they lost their competitive advantage and the way in which they struggled to regain it, only appearing to have a sustainable success based on differentiation when Steve Jobs returns to the company after many years of absence and the iMac and iPod, supported by iTunes, are launched. The paper is based on a case study supplied by the student. The bibliography cites 10 sources.

The Operations Managers’ need for Awareness of Changing Markets

The development of new products and services are critical to the sustainable growth of businesses. This 9 page paper explains why new products and services are important to business and discusses four key factors that operations managers have to be aware to be able to anticipate changes in products or services. The factors are product lifecycles, product development processes, demand factors and the important of competitive advantage. The bibliography cites 10 sources.

Dell Competitive Position

This 3 page paper considers the competitive position of Dell, looking at the competitive advantages that they have since losing their initial competitive advantage of the direct sales model. Other issues discussed include the way the firm is eating terms of the product lifecycle, the management of the supply chain and the way that diversification should take place. The bibliography cites 5 sources.

Gaining Competitive Advantages

This 3 page paper looks at concept of competitive advantage and considers the way in which a firm may build the foundation to gain and then maintain a competitive advantage, looking at both cost advantage and differentiation. The bibliography cites 3 sources.

Differentiation Strategy

This 5 page paper looks at the ways in which differentiation may be used as a competitive advantage and how a strategy may be formed in order to use this advantage described by Michael Porter as one of the only two available competitive advantages. The paper looks at different types of differentiation and includes consideration of the financial implications. The bibliography cites 6 sources.

Competitive Advantage and International Trade

This 9 page paper is written in two parts. The first part explains the concept of competitive advantage and looks at how a firm may decide what form of advantage to pursue. The second part of the paper discusses advantages and challenges and strategies that may be found in international business. The bibliography cites 8 sources.

Financial Transactions

Guillermo Furniture Store and Use of Concepts of Competitive Economic Advantage, Value and Economic Efficiency and Observing This 3 page paper is written to complement a fictitious case study provided by the student. The concepts of competitive economic advantage, value and economic efficiency and observing financial transactions are discussed in the context of Guillermo Furniture Store, describing each of the concepts and looking at how they may be useful in business decision-making. The bibliography cites 3 sources.

Is Corporate Culture and Potential Source of Competitive Advantage?

This 4 page paper looks at whether or not a strong corporate culture has the potentials to be the source of competitive advantage, and if this is the case how the culture may lead to the realization of competitive advantage. The issue is discussed with the use real world cases to illustrate points raised. The bibliography cites 8 sources.

Corporate Culture and Competitive Advantage at southwest Airlines

This 4 page paper looks at the concept of competitive advantage and considers the way that the cooperate culture at Southwest Airlines supports the competitive advantages that the airline leverages. The bibliography cites 7 sources.

Employee Management And Competitive Advantage

A 5 page paper that supports the notion that employees can be linked to a company's competitive advantage. The writer comments on the challenges in attempting to quantify the value of employees and reports two management strategies that can lead to a competitive advantage. Bibliography lists 5 sources.

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Chapter One:  Hypothesis

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Chapter Two:  Literature Review

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Chapter Three:  Methodology

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Chapter Four:  Discussion

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